what will be the proceduer to find the prospect buyers from the world for ceramic products. we are exporters.

To mak,

As a registered member, you have two ways to find buyers on Alibaba:

1. Display Your Products so that buyers can find you.
2. Search Buying Leads (buyers' purchasing requests) to find the buyers who are sourcing your products. You can then send quotations to them through our Message Center.

Also, you can apply to become a Gold Supplier member so that buyers would trust you more. It is a paid service. For more information about Gold Supplier membership, please click the link below: http://ggs.alibaba.com/

Learn more about how to contact buyers on Alibaba by going to http://www.alibaba.com/trade/servlet/page/help/selling/contacting_buyers.

For the company to prosper, the very important departments are:


1. Sales Department

2. Marketing Department

3. Production Department

4. Research and Development

5. Service Department

6. Finance Department


Marketing and Sales go hand-in-hand like the twins. Alibaba is only one of the many channels of marketing the product/s. You have to consider the product you are selling, then think of applications, the likely users and the prospects. Marketing people always do case studies, and for your case, let us do a case-study of the Ceramic tiles you will be selling. Consider the 4 Ps of the marketing mix, as the

Product branding, positioning, and quality ranking

Price positioning, affordable to the mass, and economical to own.

Promotion - advertisement is part of the promotion, like finding a nich market, through segmentation, differentiation and apply macro marketing strategy. Other form of promotion is through various channels, like in Alibaba, through the Internet Search Engine hit rates, easy to access by the audience and be popular among the celebrities or the famous people. Another word for promotion is communication.

Place or Distribution - The product should be available any where and at any time when people want it, also it has to be backed up by the after-sales service and warranty coverage to give the users the peace of mind.


At the 4 Ps, you have to use brain storming to a team of Sales people, tell them to look for buyers and prospects, and to service existing customers. Users or likely users of your products would be Construction firms, new building of homes, and renovation of existing buildings. You got to sell your tiles according to the culture, the colour, designs and the place to make the ambience of the place looks like what it supposed to depict. You have to learn other cultures, other religions, people, tribes and their must have, nice to have and preferences. Do a demographic survey of your audience, target market and make your tiles according to their tastes.


Street Smart 

Specifically, in Alibaba, to find prospective customers, you have to do in two prongs: push and pull.

To draw the attention of the audience, you have to put up your Selling leads. Not just any selling leads, you have to capture the attention of the audience, and be in the high end of the Search Engines, with appropriate key words.

How to make an effective presentation is the key to attract attention and draw relevant audience. With this, you should acquire software and marketing skills, as to make attractive graphics with as little bytes as possible, to be "lean and mean" is the secret to a successful Internet advertisement. There is not much you can do in Alibaba site, but still you need to make your pictures to show as much of the product and it features as you can. If there is facility to use Media enhancing tools such as FLASH or SHORTWAVE or Animated GIF, due to compelling reason, then use it to draw attention and to explain a point, or a demonstration of the product. Beware of excessive use of the authoring tools, and not to load the site with too heavy bytes size graphics. If the graphics are too big, and you must use it, then slice the graphics into segments, and take away the less important part with low resolution color codes and enhance the important part. This requires software like Adobe Photoshop or Corel Photopaint, and the skillful artist to use it.

Marketing through Internet is a bit tricky, as you are not aware of the types of browsers the audience may be using. However, you may need to make your presentation to be as friendly as possible to the major browsers commonly used by most people, and including the Mac and other OS.

Researchers found that the successful website is measured by two factors: stickyness and hit rates. Stickiness is the period of time the browser stays on the site, and the hit rate is the number of vistors to the site. These two has to depend on the attraction of the site, what can the visitor get from it, how interactive is the site, and what benefits do the sites provide to the visitors.

After drawing the crowd through attractive website, it should be followed by offering the product to the prospects, to make it acceptable and give benefits of acquiring the product. Then we talk of the 'push' method of marketing. This method is to go and look for the prospects and customers. By using Internet technologies such as the push technology, email promotion, cold calling of the prospects, affiliate marketing, community forming through forums, chat rooms, and common interest groups.
To write effective and persuasive emails with enhanced graphics is one of the many methods of push marketing. But the key lies with the relationship between the promoter and the prospects. Address your emails and make it as personalised and individualized as you can, by address: Mr John Quek, of the individual name, and relate it to some intelligence E.g. the book which you recent bought titled "Harry Porter and his first Episode" for example, then recomends him with the buying habits of others who bought Harry Porter's books also bought Barach Obama's "Audacity of Hope" for example.

Email writing skills are explained by some kind individuals in this forum, as to be short and precise, to be informative and polite, and to be interesting, using words like "NEW", EXPLOSIVE" to capture the attention of the young and trendy generation who is the people in the category of the Innovators and the Early Adopters in Demographic groups. These are the people who are eager to take on new technologies and are the high wage earners, and the YUPPIES.

To be continued ....

To get maximum benifit from Alibaba.com :

1. Become a Gold Member.
2. Post as much as products you can post with good quality pictures & full specifications.
You will be flooded with enquiries.
3. Keep your self logged in on Alibaba Trade manager as much time as possible.
4. Make your own company’s website & upload.
5. be ready with pricing / products specs & samples.
6. Post sales leads of all products.
7. Reply for any enquiry as early as possible.
8. See buy leads daily & reply as soon as possible.

When looking for prospective or good buyers you must first know important things before looking for them

 1 – The way you present your products for the buyers

2- Deal honestly and seriuosly make buyers trust on you and in your products

3- The products quality make buyers satisfy and pay immediately for your products 

You must do some steps to attract buyers and get their attention so you can find prospective buyers:

1 - Excellent presentation and display of products bring lot of  Customers for your products

2 -Give full details abouts products features advantages and disadvantages so buyers -can decide which is good and which is not and you can the Customers confidence and respect after that .

3 -Do some Propaganda messages and Sent to buyers who have your products .to the one you chat with them or one who saw or going to see your products

d 4 - Use all the features and services of Alibaba.com for example apply Gold Supplier member so buyer will trust on you and in your products .

5 - Clear pictures of your products and lots of it and Attractive title that attarct the buyer to see your page and your products too.

6 -So be honest seriuos and clever and accept all opinons and accept criticism make you good busniessman and that make buyers admire of you and in your way

after that you find one who seriuos and can buy your products so if you apply all these setps we mention above you will get prospective  buyers

mohammed saleh Banin

Search in buying leads for the buyer of your products, mostly gold members and tuspass members are prospective buyers in alibaba.com or add your products and also selling leads to find a pospective buyer..

Suggestions above are all quite reasonable.
However i have a question.
I'm a new supply for pearls,
in fact a month has past since i opened the alibaba.
yse, i've got several quotations after posting lots of high-quality photos,
but only one of become my customer.
I don't know why.
needing your help.

For your product, you need to identify the potential buyers, the market and ask how are your company going to fill this need, or create a need for your product, or even change their wants into needs.

Your goods are in the luxuary jewellery category, and this is the hardest hit market sector during times of recessions. However, there are people eager to buy the product, there are also distributors and wholesalers. You have to find them, and communicate to them about the benefits of your product.

Target market
1. People demographs, are the young and trendy, and the elderly folks with lots of cash to spare.
2. Fashion designers, departmental stores, retailers and jewellery distributors.