Do not give up. Crisis would be gone to the middle of 2010. You have to be ready until the future came. Marketing. Marketing. Marketing.

this is old problem. if i know how to do a business,i am not here now ,not so poor, and should be a rich man . how to do and even grow a business , i think,that need yourself think of,leave yourself alone,and think in silently!

Henry Liu,

At this time, when the economy is in crisis, bosses are the ones who have the biggest worries, not the workers.

When sales are down, and business prospects look dimmed, the revenue income has becoming less and the company struggles to keep up with the expenses, companies do its upmost to prop up the sales, and to maintain profit and loss balances into the positive, companies cut costs, give promotion to boost sales, or give discounts on the prices, or reduce the number of staffs whose work can be outsourced, then it affects the employees. They live in fear of being targeted for retrenchment or pay reduction.

However greatest pressure will be on the Employers, they are forced to make hard decisions, and unpopular ones, as to decide how to reduce cost, to increase or maintain sales and to keep up with the costs of running the business. On many different aspects, on the area of human relationship, they have to tell the workers whom being serving them for years and built a relationship to tell them that their service has to be terminated, and they are no longer required by the company. To face the labour unions, and their stake holders of the financial situation of the company and let them go with mutually good feelings is to be difficult.

Time becomes his enemy, the month ends sooner than expected, and it is time to pay salaries, rent, electric and water bills, phone bills, supplier's invoices, bank interests, installment payments, and many more known and unknown costs, such as Insurance, Medical bills and allowances. When workers become liability than assets, it is usually beginning of the Sun set.

For someone on the outside of the business circle, it looks great to be a business man, to run a corporation with large paid up capital, turnover and to have an army of employees, warehouses and multi-storied buildings. But they could not see the worms that are eating the many business within. Corporations which ran billions of dollars profit in the pre-crisis period, do not seem to have the same margin anymore, their profits were wipped out by 40% some of them by 80%. One of our client's profit margin fell into the red, and they lost money for the first time in decades. They are going through a great depression in the business, when their profit margin fell drastically over the last six months, from the last quarter of 2008 to the first quarter of 2009.

Then it is not good to start a business at this time.

Street Smart

Though I am new here,I can tell you my ideas,
1)respect everyone who are interested your company and your products.
2)make sure that your products are high quality.
3)Marketing...
4)reach a deal