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Back to the City, but the Market is Changed, How can i Do?
Post 1 of 12
Ceason
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Overall Ranking MVP:114 Rank:4,968

I have five years experience in exporting ,and the past few years i worked in a luggage & bag corporation, all things went well ,but i leaved there for entrance to a university for a postgraduate diploma.

From May,  I back to the city which i had worked for many years, and find a job of sales dealing with foreign trade, i thought i would be well in this ,i can be a good seller,because i have experience .But ,you know, the product is different ,the market is different , i can not know how to promote the tempered glass.

Time goes fast ,i have no order in the first month here ,and i do't know when can i get the first order from Internet.

So there's a long way to get it , what can i do ?I also know that success belongs to the persevering,but there's the trouble troubles me indeed.

11 Jun 2008 18:45
Post 2 of 12
Quoting from [Ceason]:

I have five years experience in exporting ,and the past few years i worked in a luggage & bag corporation, all things went well ,but i leaved there for entrance to a university for a postgraduate diploma.

From May,  I back to the city which i had worked for many years, and find a job of sales dealing with foreign trade, i thought i would be well in this ,i can be a good seller,because i have experience .But ,you know, the product is different ,the market is different , i can not know how to promote the tempered gl *.

Time goes fast ,i have no order in the first month here ,and i do't know when can i get the first order from Internet.

So there's a long way to get it , what can i do ?I also know that success belongs to the persevering,but there's the trouble troubles me indeed.



You understand the sales work so you have a head start, now you need to learn all there is to know about the product and who would buy it and where, but as you will know some products would be more hard to sell from China to other countries, you have to deside if this product is right for you.
13 Jun 2008 02:12
Post 3 of 12

What can I do?

I don't know when can I can get the first order from Internet.

I don't know how to promote tempered glass

Ceason, there's one little method which some Chinese suppliers should try and that's Google's Adwords.

It may pay in your case because "tempered glass" should cost little per click and the clicks would be qualified if you state something like "MOQ $5,000, China" or whatever your MOQ is, or "large orders only" or something like that in your 2 line Google advert, to make it clear you are not a retailer.

The facility allows you to target one only or several countries and you could get a pretty good feel as to whether it might work for you by experimenting with say only $50 to start.

Don't forget that a new Western buyer will likely use Google, or to lesser degree Yahoo etc, and will not be a member of B2B sites like Alibaba the first time they search. So, Adwords in some cases can give you a head start before the buyer talks to other Chinese suppliers. Yahoo and others have similar facility. 

Secondly, become an expert on the Standards of each country for tempered glass because you are dealing with a safety related product. Buyers quickly get turned off by Chinese factories who do not understand or care about Standards. However, experienced Western buyers love factories who talk about Standards in the very first sell offer.

Thirdly, use Standards and Quality Control to promote your product because unfortunately, whether fair or not, China is getting a very bad name for poor quality. Also, always spell check your emails because bad spelling translates to bad quality product in the subconscious mind of a buyer. Also. think about changing the first paragraph on your "About Us" in Alibaba to point out the benefits of a buyer dealing with you. When buyers read a first paragraph, they want to hear "what's in this for me" and not who you are. 

[em1]

13 Jun 2008 20:33
Post 4 of 12

Great  answer Aussie [em1]

Mohamad Alkady

 

13 Jun 2008 22:39
Post 5 of 12
Quoting from [Aussie]:

What can I do?

I don't know when can I can get the first order from Internet.

I don't know how to promote tempered glass

Ceason, there's one little method which some Chinese suppliers should try and that's Google's Adwords.

It may pay in your case because "tempered glass" should cost little per click and the clicks would be qualified if you state something like "MOQ $5,000, China" or whatever your MOQ is, or "large orders only" or something like that in your 2 line Google advert, to make it clear you are not a retailer.

The facility allows you to target one only or several countries and you could get a pretty good feel as to whether it might work for you by experimenting with say only $50 to start.

Don't forget that a new Western buyer will likely use Google, or to lesser degree Yahoo etc, and will not be a member of B2B sites like Alibaba the first time they search. So, Adwords in some cases can give you a head start before the buyer talks to other Chinese suppliers. Yahoo and others have similar facility. 

Secondly, become an expert on the Standards of each country for tempered glass because you are dealing with a safety related product. Buyers quickly get turned off by Chinese factories who do not understand or care about Standards. However, experienced Western buyers love factories who talk about Standards in the very first sell offer.

Thirdly, use Standards and Quality Control to promote your product because unfortunately, whether fair or not, China is getting a very bad name for poor quality. Also, always spell check your emails because bad spelling translates to bad quality product in the subconscious mind of a buyer. Also. think about changing the first paragraph on your "About Us" in Alibaba to point out the benefits of a buyer dealing with you. When buyers read a first paragraph, they want to hear "what's in this for me" and not who you are. 

[em1]



Aussie,you are good.Your advice is not only for Ceason. Thank you!!!!! And to Ceason,you answered your problem,PERSEVERING,following Aussie's advice. Courage man.
14 Jun 2008 07:28
Post 6 of 12
Ceason
offline
No Company Website yet
Overall Ranking MVP:114 Rank:4,968
Quoting from [Strongman Products]:

Quoting from [Ceason]:

I have five years experience in exporting ,and the past few years i worked in a luggage & bag corporation, all things went well ,but i leaved there for entrance to a university for a postgraduate diploma.

From May,  I back to the city which i had worked for many years, and find a job of sales dealing with foreign trade, i thought i would be well in this ,i can be a good seller,because i have experience .But ,you know, the product is different ,the market is different , i can not know how to promote the tempered gl *.

Time goes fast ,i have no order in the first month here ,and i do't know when can i get the first order from Internet.

So there's a long way to get it , what can i do ?I also know that success belongs to the persevering,but there's the trouble troubles me indeed.




You understand the sales work so you have a head start, now you need to learn all there is to know about the product and who would buy it and where, but as you will know some products would be more hard to sell from China to other countries, you have to deside if this product is right for you.


Yes, you are right, the right product 's very important, I'll go ahead to seek the way.Thanks a lot!
15 Jun 2008 16:53
Post 7 of 12
Ceason
offline
No Company Website yet
Overall Ranking MVP:114 Rank:4,968
Quoting from [Aussie]:

What can I do?

I don't know when can I can get the first order from Internet.

I don't know how to promote tempered glass

Ceason, there's one little method which some Chinese suppliers should try and that's Google's Adwords.

It may pay in your case because "tempered glass" should cost little per click and the clicks would be qualified if you state something like "MOQ $5,000, China" or whatever your MOQ is, or "large orders only" or something like that in your 2 line Google advert, to make it clear you are not a retailer.

The facility allows you to target one only or several countries and you could get a pretty good feel as to whether it might work for you by experimenting with say only $50 to start.

Don't forget that a new Western buyer will likely use Google, or to lesser degree Yahoo etc, and will not be a member of B2B sites like Alibaba the first time they search. So, Adwords in some cases can give you a head start before the buyer talks to other Chinese suppliers. Yahoo and others have similar facility. 

Secondly, become an expert on the Standards of each country for tempered glass because you are dealing with a safety related product. Buyers quickly get turned off by Chinese factories who do not understand or care about Standards. However, experienced Western buyers love factories who talk about Standards in the very first sell offer.

Thirdly, use Standards and Quality Control to promote your product because unfortunately, whether fair or not, China is getting a very bad name for poor quality. Also, always spell check your emails because bad spelling translates to bad quality product in the subconscious mind of a buyer. Also. think about changing the first paragraph on your "About Us" in Alibaba to point out the benefits of a buyer dealing with you. When buyers read a first paragraph, they want to hear "what's in this for me" and not who you are. 

[em1]

Thank you,Aussie! I'll follow you.
15 Jun 2008 16:55
Post 8 of 12
Ceason
offline
No Company Website yet
Overall Ranking MVP:114 Rank:4,968
Thanks ,my dear friends! Have your comments ,enjoy my life.
15 Jun 2008 16:59
Post 9 of 12
Quoting from [Ceason]:

I have five years experience in exporting ,and the past few years i worked in a luggage & bag corporation, all things went well ,but i leaved there for entrance to a university for a postgraduate diploma.

From May,  I back to the city which i had worked for many years, and find a job of sales dealing with foreign trade, i thought i would be well in this ,i can be a good seller,because i have experience .But ,you know, the product is different ,the market is different , i can not know how to promote the tempered gl *.

Time goes fast ,i have no order in the first month here ,and i do't know when can i get the first order from Internet.

So there's a long way to get it , what can i do ?I also know that success belongs to the persevering,but there's the trouble troubles me indeed.



I fully understand your predicament.

I thought I was an experience trader after having do trading business all over the over. Since the late 80, I am in the trading line and travel extensively. Then for some reasons (Private) I stopped and were spending lots of time helping some friends and relations setting up oversea offices.

I was back in Singapore recently and for the first time after almost 30 years, look for a job and end up in export department.

You were very right, trading is so much different from the past. China now have thousand of manufacturing factories.

The are thousand of trading firms, and what actually changes the whole playing field is the advent of the internet age. The world wide web is a force to be reckon with.

Now almost everyone can go to the net and check on anything they want. And in order to sell or buy, all hooks and crooks are practiced. You want to find a geniune buyer/seller, then you will have to really do your homework, and sometime depend on your luck.

If yours is a big company, like mine, then it might makes thing easier, but there again, there will definitely be competitions.

Unfortunately, what you say is true, you jst have to perserver. And there will be few other thing you may need to do.

1. Keep pushing your products - it is when people get to know you that they will contact you. A fish may not bite today, but it will get hungry one day and bite, so you must always makes yourself available, e.g promote online, advertise and constant contact with existing client.

2. Be patient - given so much choices, genuine buyer/seller can affort to chose not only the cheapest pricing, but the best service. So be patience and continue to serve or be of service. Provide information and be nice always.

3. Know your product - Price is always a major factors, but sometime you may meet with client that  is not so concern about price, they want good after-sale service and good information. They want to deal with only professional.

4.  Know you customer -  It is only when you know your customer that you can service them better and approach them at the right time and right attitude.

5.  Know yourself  - It is when you know yourself that you can control your weaknesses and concentrate on your strength. If you talk too much, learn to talk at appropriate time. If you don't have patience, then practice until you do, etc.

6.  Know your trade - and of course, you need to know all about trading. Things like shipment, financing, packaging and documentations etc.

Finally, It still have to do with a little bit of luck, so you still have to perserver till your time arrived.  

If you can do it before, then you can do it now. Press on.

16 Jun 2008 00:25
Post 10 of 12
bouncing ball
offline
No Company Website yet
Overall Ranking MVP:74 Rank:61,678
Quoting from [Ceason]:

I have five years experience in exporting ,and the past few years i worked in a luggage & bag corporation, all things went well ,but i leaved there for entrance to a university for a postgraduate diploma.

From May,  I back to the city which i had worked for many years, and find a job of sales dealing with foreign trade, i thought i would be well in this ,i can be a good seller,because i have experience .But ,you know, the product is different ,the market is different , i can not know how to promote the tempered gl *.

Time goes fast ,i have no order in the first month here ,and i do't know when can i get the first order from Internet.

So there's a long way to get it , what can i do ?I also know that success belongs to the persevering,but there's the trouble troubles me indeed.



The same to you ,
16 Jun 2008 18:34
Post 11 of 12
Quoting from [Aussie]:

What can I do?

I don't know when can I can get the first order from Internet.

I don't know how to promote tempered glass

Ceason, there's one little method which some Chinese suppliers should try and that's Google's Adwords.

It may pay in your case because "tempered glass" should cost little per click and the clicks would be qualified if you state something like "MOQ $5,000, China" or whatever your MOQ is, or "large orders only" or something like that in your 2 line Google advert, to make it clear you are not a retailer.

The facility allows you to target one only or several countries and you could get a pretty good feel as to whether it might work for you by experimenting with say only $50 to start.

Don't forget that a new Western buyer will likely use Google, or to lesser degree Yahoo etc, and will not be a member of B2B sites like Alibaba the first time they search. So, Adwords in some cases can give you a head start before the buyer talks to other Chinese suppliers. Yahoo and others have similar facility. 

Secondly, become an expert on the Standards of each country for tempered glass because you are dealing with a safety related product. Buyers quickly get turned off by Chinese factories who do not understand or care about Standards. However, experienced Western buyers love factories who talk about Standards in the very first sell offer.

Thirdly, use Standards and Quality Control to promote your product because unfortunately, whether fair or not, China is getting a very bad name for poor quality. Also, always spell check your emails because bad spelling translates to bad quality product in the subconscious mind of a buyer. Also. think about changing the first paragraph on your "About Us" in Alibaba to point out the benefits of a buyer dealing with you. When buyers read a first paragraph, they want to hear "what's in this for me" and not who you are. 

[em1]



Good answer, however this is well only if the employer have the same mentality.

China is capable of producing very high quality products if the boss has this focus as a priority. We implement quality and standards even beyond what most western companies are capable of. The exact procedure i shall outline as it would serve little purpose and it  may indrectly give away key advatages. Sadly in most cases the owner chose to engage in a price war rather than focus on quality.

As for the Google adword. I shall agree if you are focusing on the western market. However, if you are dealing with the local market is may not necessarily be a good return on investment.

Understanding the standards and knowing your products even to the extend of competiting products are a definite must.

Perserverence, honesty, commitment will offer you added advantage. Think long term, work hard and works smart. Remember the difference between oridinary and extra-ordinary is just a little bit extra. Alway give a little bit extra. A little extra service, extra care, and extra time offer to your clients will pay dividends.

Good Luck

17 Jun 2008 08:45
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