The following are Top Ten mistakes that exporters/importers make identified by Tekle. If you can think more, please add.
1) Lack of written business or marketing plan that defines clearly the objectives of the company.
2) Attempt to conduct complicated deals instead of using “The keep it simple” approach.
3) Failure to obtain assistance from qualified export/import advisor.
4) Lack of commitment to learn marketing, documentation, shipping, insuring payments and financing requirements.
5) Failure to carefully evaluate buyer/seller, agent/distributor.
6) Lack of focus on up to maximum of three specific product, instead chasing orders.
7) Failure to consider licensing, joint venture and other market entry strategies.
8) Lack of understanding business practices and cultures.
9) Assume a given product will automatically be successful in all markets.
10) Lack of follow-up and including providing service.
To be strong in your product knowledge is paramount; too many buyers don’t fully understand what they want to import and the technical side to that product.
Any good business is shown with their customer service, when you import your own products this must be truer, how will they tackle this.
CIL Textiles Pvt. Ltd.
CIL TEXTILES PVT. Ltd. Is committed to the production of high quality technical and performanceFabrics for use in wide range of Industrial Markets including, but not limited, Tent and Awning, Outdoor Furnitur...
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Thank you for your sharing! I learn a lot from you,thanks!
Quoting from [stcintl]:The following are Top Ten mistakes that exporters/importers make identified by Tekle. If you can think more, please add.
1) Lack of written business or marketing plan that defines clearly the objectives of the company.
2) Attempt to conduct complicated deals instead of using “The keep it simple” approach.
3) Failure to obtain assistance from qualified export/import advisor.
4) Lack of commitment to learn marketing, documentation, shipping, insuring payments and financing requirements.
5) Failure to carefully evaluate buyer/seller, agent/distributor.
6) Lack of focus on up to maximum of three specific products, avoid chasing orders.
7) Failure to consider licensing, joint venture and other market entry strategies.
8) Lack of understanding business practices and cultures.
9) Assume a given product will automatically be successful in all markets.
10) Lack of follow-up and including providing service.