How to promote a product on a market?
Post 1 of 15
I have produced a new product and I need suggestions where and how to promote it. It is about an online project management software which I will tell you details later on. If you could suggest me what do to in order to promote it successful, I would be very thankful.
Post 2 of 15
Replying to [johndoherty75]:
I have posted yesterday an interesting topic "How To Launch Your Product In the Market" elsewhere in this Sales and Marketing Forum.
I'd be keen to know more about your product, you may wish to leave me a message.
Post 3 of 15
Replying to [johndoherty75]:
1ST: Make a market positioning for your product.
2ND: Find some good B2B websites / Business Promotion websites to promote your product.
3RD: You can place ads on some magazines or other media where your potential buyers can see your ads.
...... Collect the information of your marketing effectiveness, analyze it, and then think out the improving solutions.
Good luck to you and your new product.
Hyk
Post 4 of 15
Replying to [everconn]:i really can't agree with you any more.it's really important that we should know where we are ready to find the customers firstly.Cause we don't have so many energy to develop every potential customers all over the world.
Post 5 of 15
Replying to [johndoherty75]: hi. congratulation to you ur product. You can promote via yahoo, MSN, Google Forum.
1st. Find technology forum-where you can post your products.
2nd. register with www.downloads.com where you can give free trial downdloads.highly recommended.
3. Find free post ad forum/classified on web.
4. Make banner n logo/join the sharelink program.
5. Post AD in media, internet, newspaper also word of mouth.
To sale successful software all you need to provide, demonstrate Free trial to user, company.
any question, contact me via trade manager.
thanks
Post 6 of 15
Replying to [johndoherty75]:
Hello there,
first off, congratulations on the new product that you invented, not a easy task.
But the saying goes, giving birth is easy, raising up is the hard part.
1. Initially find similar business around you who are already dealing with the software products that you want to sale.
2. Find out who they are selling to, and how they are marketing it.
3. Go to those companies that you discovered and show them your product.
4. Further you will need to do a lots of personal meetings with a lots of companies who need your product, and always try to get medium sized companies, since they are fairly known in the locality, they can become a tool for advertising to smaller and perhaps bigger business.
5. Find distributors of the competing software's, offer them subsidies, and they will be your sale force.
6. Since you have a online software, try to give free trial periods to companies, that's the fastest and easiest way of getting people to try your software and promote your software.
There are other ways as well, you can invest in the marketing yourself, and get sales people to sale your goods. But the above mentioned strategies, are the most efficient and cost efficient ways to get your product launched. You need partners who will help you, and if you let them earn with you, the more and the faster your product will sale.
Hope that helped you out, peace out.
Post 7 of 15
Replying to [johndoherty75]:
Read SMARCO 's
5 steps to promote your product in the market. Click
HERE.My advise: Apply the Marketing Mix, and do a SWOT analysis.
The Marketing Mix are the 4 Ps; Product, Price, Promotion and Distribution (Place).
Do the
SWOT (Strengths, Weaknesses, Opportunity and Threats) analysis on your product, company, yourself and environment.
This subject has been discussed over and over again and I do not wish to repeat what was already posted.
Go to Business and Marketing Planning by Tony Johnson in Due Diligence. Simply click icon
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Post 8 of 15
Replying to [johndoherty75]:
you must have a marketing plan firs, find out what type of product and who is the targeting customers, then act accordingly. dont spent money for the advertisment before you reach minimum 35% of the target audience.
Post 9 of 15
Quoting from [smarco]:
Replying to [johndoherty75]:
I have posted yesterday an interesting topic "How To Launch Your Product In the Market" elsewhere in this Sales and Marketing Forum.
I'd be keen to know more about your product, you may wish to leave me a message.
Our company is SCHOMIC ENGINEERING, we sell and supply mineral resources such as:
Palm Produce, Crude oil, D2, zinc, copper and tin ore.
We will also be needing an agent in your area for this transaction, we can also represent your company here in Nigeria hence your products.
Awaiting your timely response soon.
Martins.
Post 10 of 15
Quoting from [smarco]:
Replying to [johndoherty75]:
I have posted yesterday an interesting topic "How To Launch Your Product In the Market" elsewhere in this Sales and Marketing Forum.
I'd be keen to know more about your product, you may wish to leave me a message.
You can reach us via our official email: eloka5000@yahoo.com or phone number 2348064064899.
Thank once again,
Martins.
Post 11 of 15
Quoting from [johndoherty75]:
I have produced a new product and I need suggestions where and how to promote it. It is about an online project management software which I will tell you details later on. If you could suggest me what do to in order to promote it successful, I would be very thankful.
Advertise, advertise, advertise
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