Writing accurate and informative trade leads will help to better target buyers.

Good trade lead = appropriate trade lead type + accurate product name + detailed description
(Trade lead type: buy, sell, cooperation, agent)

When selling a product

Select the sell trade lead type when selling products or offering a service. More often than not words such as "distribute, sell, vend, trade lead, provide, supply, manufacture retail etc." may be mentioned in the selling leads description.
 
Suggested subject lines:  Sell ___________ or Offer __________ service (see the following examples).

Subject: Sell Table and chairs.
Description: We are an experienced manufacturer of quality furniture offering tables, chairs and other releated products.

Subject: Offer Printing Service
Description: We can offer a terrific book printing service to suit your needs. 

When looking for project partners

Select the cooperation trade lead type when looking for potential partner for projects or other undertakings

Suggested subject line:  Look for cooperation on  ___________ (see the following example).

Subject: Look for Cooperation On USA Airlines.
Description: We are looking for partners or investors for regional and international airlines in the USA.

When looking for agents

Select the agent trade lead type when looking for a product agent or wish to act as a product agent.  

Suggested subject line: Look for Agent of ___________. or Be Your Agent of ___________ (see the following example).

Subject: Look For Agent of Furniture in China
Description: We are looking for co-op agent in China. Our products include bedroom sets, tables and other related products. 

Subject: Be Your Agent of Mobile Phone
Description: We are looking to represent a company able to provide low cost mobile phones. Phones must be at least GSM 900/1800.

When buying a product

Select the buy trade lead type when wishing to buy products or services from others.

Select trade lead type “buy” if your purpose is to buy certain products or need a certain service. Quite typically words such as “buy, purchase, want, need, order, sourcing, looking for etc.” can be found in the detail descriptions of buying leads.

Suggested subject line: Buy ______ or Need ______ Service (see examples below).

Subject: Buy Apples:
Description: We would like to buy three (3) boxes of apples.

Subject: Need Transportation Service
Description: We are looking for a transport company to ship our goods from London to New York.