Hong Kong, 3 March 2008 – Alibaba.com, the world’s largest business website connecting buyers and suppliers, and Ringier Trade Publishing, Switzerland’s largest media group and a leading publisher of trade magazines, today announced a content sharing partnership in Asia.

 

Alibaba.com will provide Ringier's trade related articles and technical information to its online community of members. In return, Ringier will include a page highlighting product and supplier leads from Alibaba.com members in both print and electronic versions of its Asian trade magazines.

 

One of the largest publishing houses in China and Asia, Ringier publishes titles in 15 industry categories including plastics, packaging, food, metalworking, textiles and pharmaceuticals. Its magazines in Asia have a combined annual circulation of more than 1.6 million.

 

"Alibaba.com wants to partner with best-in-class organizations to bring more value to our members," said Kenneth Liu, Alibaba.com Vice President of Global Operations. "Ringier's high quality information can help our members keep abreast of the latest trade news and enhance our suppliers' technical know-how. By delivering trade information in multiple media formats we can connect buyers and sellers around the world who have different media consumption habits."

 

"The content swap agreement with Alibaba.com is an excellent example of how print and online media can support each other and offer our respective media users with relevant information that is vital to their business," said Mike Hay, President of Ringier Trade Publishing Ltd, Hong Kong. “Alibaba.com's content in our trade journals will provide our readers with new sales leads and potential business. At the same time, our high value technical articles and trade news will provide Alibaba.com members with important technical and marketing news. "

 

 

Alibaba.com (HKSE:1688), a member of the Alibaba Group of companies, is one of the world's premier e-commerce brands and the largest business website connecting small and medium-sized buyers and suppliers. Our international marketplace (www.alibaba.com) focuses on global importers and exporters and our China marketplace (www.alibaba.com.cn) focuses on suppliers and buyers trading domestically in China. Together our marketplaces form a community of more than 24 million registered users from over 200 countries and regions.

 

 

Established in Hong Kong in 1998, Ringier Trade Publishing is a division of Ringier AG of Switzerland, the country's largest media group. Today, Ringier Trade publishes 25 industry titles for the China market in sectors such as plastics, metalworking, pharmaceutical, automotive, food and chemical processing, along with five industry titles for S.E. Asia. It also has an active conference business that held 16 high-level two-day technical conferences in China in 2007. In India, Ringier publishes five industry titles covering the plastics, packaging, food processing and textile categories.

 

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